With a Help to Buy: Equity Loan the Government lends you up to 20% of the cost of your newly built home, so you’ll only need a 5% cash deposit and a 75% mortgage to make up the rest.
You won’t be charged loan fees on the 20% loan for the first five years of owning your home.
To reflect the current property prices in London, the upper limit for the equity loan gives new home-buyers within Greater London from 20% to 40%.
Pompadour, 3-4 bed homes
Starting prices
Overview
STAMP DUTY INCENTIVES* AND HELP TO BUY AVAILABLE
Because life is complicated enough
Persona homes are designed for living. From well- planned spaces to contemporary architecture, every detail has been carefully considered to make life simpler. With a home that looks great and works well, all you have to do is enjoy it
We’re with you every step of the way
Relax - you're in safe hands. Whether you're a first time buyer or you've done it before, moving house can be a stressful experience. Your Persona host will be with you at every stage of the process, working hard on your behalf to help make your dream home a reality.
Delivering more as standard
We're on a mission to give our customers a better home-buying experience. Choose Persona, and enjoy more support, more flexibility and more fixtures and fittings as standard. That's the Persona difference.
We put people before profit
Persona is part of Home Group, a housing and social change charity with over 80 years’ experience of building lives through better homes. To us, success is about having a positive impact on people's lives.
*Terms and conditions apply. Stamp duty incentives are plot and buyer specific. For further information, please contact our sales host.
Local area information
A unique collection of contemporary, design-led homes located in Chelmsford, Essex that brings the energy of city life and blends it with the peaceful vibes of country living. Pompadour has something for everyone. Whether you're just starting out or looking for your next family home, your Persona host is ready to help you find your perfect home.